Custom software · Dubai
Write it on a napkin.See the first version in 72 hours.
A high-fidelity prototype, technical scope, and fixed build quotation for your custom software.
What reality will you unveil to the world?
Set the blueprint. The same team executes.
Before the company, a sketch.
A pure canvas. The vision is yours.
Founders
From concept to reality. Built to experience, validate, and scale.
Teams
Frame the first version of your next initiative.
Companies
A standing request. Structured for decision.
How it works
One idea. One product team.
You define the idea. We build the technology.
Product Strategy
What it does, who it serves, and what ships first.
Experience Design
The key screens, flow, and interactions.
Software Engineering
How it gets built, what it depends on, and in what order.
Designed together.
Focused on your vision.
The First 72
72 hours to the first version.
The first version arrives with everything needed for the next decision.
A first version to show.
A high-fidelity prototype of the key screens and flow, ready for focused feedback and serious conversations.
A plan to build.
Technical scope covering the architecture direction, core features, dependencies, and first release.
A proposal to advance.
A fixed build quotation tied to the version shown and the scope defined.
Refine every detail side by side. Over coffee in Dubai. Or just as closely across borders.
Keep building the company.
Next Up moves the product forward while you stay in front of customers.
Test with users.
Put a visible experience in front of the people it is designed for.
Align the team.
Give product and engineering one version, one scope, and one first release.
Walk in ready.
Show partners and investors the product direction, build plan, and number.
Pricing
The First 72
AED 4,500
Delivered within 72 hours.
- First Version
- Technical Scope
- Fixed Build Quotation
- Product Review
One payment when you submit the idea.
Approve the quotation. The same team moves the product into design completion, engineering, testing, and launch.
Before you write
The team designs the first version, scopes the build, and fixes the price. Everything arrives in one product review, with one consolidated revision round included.
Write what should exist.
The First 72 · AED 4,500